23 Oct 2009
Looking at how people use MyWorkSearch and MyNewjob.me has thrown up an interesting challenge. Since our process is managed by sophisticated software we know what our users are doing and equally what they are not. What has become clear is that a noticeable proportion of new users are not particularly active. There is a disconnect between stated job search activity and actual job search activity. Unfortunately by the time they find out just how difficult it can be to get a job in this market many of them are thoroughly demoralised and their job-search effectiveness reduces.
Our ability to track what people are really doing as opposed to what they state they are doing is opening up tremendous possibilities for the career transition profession. We can research ways of encouraging job-seekers and see what processes really do result in higher activity levels and which ones do not. I know that the answers will be fascinating and this is a subject I will return to in future posts.
On a personal level I find this interesting and frustrating. Unlike losing weight, getting fit, or giving up smoking, a successful job-search process is not a lifelong change. It is something that for many may not be a lot of fun, however do it assiduously for several months and a new job should be secured. The pressure is then off and normal life can resume. However logical this may be the realities of human behaviour are different. This is a very important challenge for our team and one we are committed to.